When I was a kid, Polaroid was IT! They were THE BRAND of instant film and no one could compete. But like all really well established companies in the 1990’s, Polaroid just lost their direction and eventually would stop producing instant film all together in favor of producing really really crappy TV’s.

Without going into a really long history, a few guys bought a factory and the tools from polaroid and decided to try to preserve polaroid type film from completely disappearing. They named the venture the Impossible Project and began trying to recreate the Polaroid chemistry, which was a difficult task. I’ve been purchasing their film since the beginning and let me tell you, its come a really long way. Back then, it was not uncommon to get bad batches, frames with flaws, you couldn’t shoot in hot or cold temps at all. Couldn’t expose it to any sort of light immediately after exposure. It was a mess…. But it worked and it gave us all hope. Fast forward a few years and things are very much different!

The Impossible Project did some licensing and became Polaroid Originals and then, recently, just polaroid. The instant film has improved dramatically but its still finicky compared with the old school Polaroids.

This quick guide will help you with everything you need to know today to get started shooting Polaroid film!

The Cameras

Polaroid made a lot of cameras. And some of theme take different types of film. There was pull-apart film, integral film, spectra film, lots of different variants.. In order to know what kind of film you need, you need to start with getting the right camera!

Vintage Cameras

The best vintage camera you can get is the SX-70. They are sturdy, well build, and have a cool factor that you can’t get from any other Polaroid Camera. But, they are expensive. Even old worn out ones are expensive. If you’re gonna get a Polaroid SX-70, your best bet is to spend a little extra money and get a refurbished one. Mint, an amazing company that makes all sorts of stuff for polaroid, has a refurbished and upgraded model that I love! They upgrade all of the electronics and give this classic new life again! Check out this camera here!

If you can’t afford an SX-70, you’re in luck because Polaroid switch to manufacturing much more affordable models later on. The Polaroid 600 and subsequent 600 series cameras are cheap, affordable and easy to use. You can also get these refurbished from Polaroid! They are awesome and a lot of fun and super affordable. You can check out a refurbished 600 camera here!

Modern Cameras

Polaroid has cranked their camera production back up and they have a lot of really great and affordable cameras with some modern features like Bluetooth connectivity and the ability to shoot a more modern film type. Polaroid also makes a photo printer that allows you to print the photos on your phone directly to polaroid film! I own a ton of these cameras and I haven’t been disappointed by any of them!

Buying Film

With all of these different options for cameras, it shouldn’t surprise you that there are a few options for film. Fortunately, the breakdown on films is really easy to understand!

Polaroid SX-70 Film

Everything labeled SX-70 Film is just for the SX-70 camera. Some of the refurbished SX-70’s can actually shoot 600 type film, but when you purchase the camera it will tell you if it will take a different film type. I own an SX-70 and trust me, you can only shoot SX-70 film through it. The difference is the ISO of the film as the SX-70 is a much slower camera/film. You can pick up some film for your SX-70 HERE!

Polaroid 600 Film

The Polaroid 600 film fits all classic/old 600 type cameras. This includes a really really broad range of models. Basically, if you own an old polaroid and it isn’t an SX-70, it takes the 600 film. You can pick up a pack of 600 film HERE!

Polaroid I-Type

And lastly, if you own any modern device from the OneStep2 to the Polaroid Lab, you’re gonna want to use I-Type film. The I-Type and 600 type film packs is the battery. The old cameras require batteries to be integrated into the film packs. Polaroid now makes the cameras with rechargable batteries which saves a lot of waste! You can use 600 type film in a new camera but you cannot use an I-Type film in a classic camera. It just won’t work because there’s no battery. You can pick up a pack of I-Type film HERE!

Final Thoughts

Modern Polaroid Instant Films are still a little quirky to use. After you expose the image (click the red button) you absolutely cannot expose the image to light. As the image is ejected from the camera body, put it into something dark and allow it to remain there until it is full developed! I’ve ruined a lot of images by allowing them to be exposed to sunlight. Ambient temperature is also a huge issue, especially for me down here in Texas. The heat is not good for the film. Neither is the cold. If you’re shooting in the cold, put the film in your pocket to help keep it warm. And if you’re shooting in the heat, get your shot to the AC or at least the shade as quickly as you can!

There are a lot of great Polaroid products out there. You can browse a broad selection of their products here! Take your time and browse and have a lot of fun!

And lastly - no matter what - DO NOT SHAKE YOUR POLAROID PICTURES!!! Lay them in a cool dark place and let them develop on their own. Shaking does not help!

If you have any questions or need some help - feel free to contact me at tony@shutterjunkies.org

Polaroid is all about fun and that spur of the moment, living and enjoying life. Make the most of every shot!

Polaroid Instant Film - STOP SHAKING YOUR FILM!

Finally - An Decent Album for your Polaroids

A Great Way to Add Value and Attract New Wedding Clients!